The Project:
PADS (Pacific Assistance Dog Society) breeds, raises and trains fully certified assistance dogs. They have locations in the BC Lower Mainland, Okanagan, Vancouver Island and Calgary, Alberta. This non-profit organization required a brochure that would make viewers want to pick it up and ultimately want to volunteer for their great cause.
Drafts:
Below are drafts of the brochure cover and other panels.
PADS (Pacific Assistance Dog Society) breeds, raises and trains fully certified assistance dogs. They have locations in the BC Lower Mainland, Okanagan, Vancouver Island and Calgary, Alberta. This non-profit organization required a brochure that would make viewers want to pick it up and ultimately want to volunteer for their great cause.
Drafts:
Below are drafts of the brochure cover and other panels.
Final Design:
A brochure design that makes the viewer feel as though they are being led by one of PADS’ dogs. Incorporating the PADS dog vest colours, photography and illustrations creates a positive, upbeat and friendly tone. With volunteer information session dates on one of the panels, it gives the viewer a reason to keep the brochure for some time.
A brochure design that makes the viewer feel as though they are being led by one of PADS’ dogs. Incorporating the PADS dog vest colours, photography and illustrations creates a positive, upbeat and friendly tone. With volunteer information session dates on one of the panels, it gives the viewer a reason to keep the brochure for some time.
